Land The Clients You Love: The Business Brand Accelerator Course for ACT Alumni Coaches.

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Embark on an eight-week journey to elevate your coaching practice authentically. Together, we'll pinpoint your niche, craft a meaningful coaching manifesto, and build alliances with business partners. It's about real connections and shared growth. Let's give your coaching business the clarity it needs to truly soar!

Finding Your Ideal Coaching Clients Can Be Quite the Challenge.

Maybe you're a coach in training, or you've already qualified and launched your practice; the same is true - you yearn to put these incredible skills to good use.

You absolutely know that you can transform lives and subsequently change the world for the better. The challenge is, how on earth do you find clients you love who also get the power of coaching and hence are willing to pay your fees? And how can you give the experience of coaching rather than getting tied in knots trying to explain?

Maybe You've Tried:

Asking colleagues what they've done to get clients, but you hear so many mixed messages, you don't know where to begin - it's overwhelming!

Maybe you signed up for expensive marketing, sales or social media courses; they were okay, but you didn't get what you really need -  coaching is such a relational thing and not about the frequency or time of day you post online. You asked non-coach friends but felt awkward because you don't know how to articulate what you do, and besides, you're too close to work with them.

So how can you possibly make money and build a thriving business?

What's Needed is a Clear & Effective Process That Puts Relationship First.

A methodology to help you land the types of clients you love working with. An approach that works because it understands that coaching is all about connection and experience rather than business growth at any cost.

And wouldn't it be amazing to have this program be a virtual cohort experience with live weekly training, so you were all progressing together and supporting one another? And all of this built on a foundation of straightforward, easy-to-absorb, actionable lessons coupled with downloadable worksheets and templates that got you the results you're looking for?

That's Exactly Why I Created this Course: Land The Clients You Love!

This cohort course for coaches will take you from overwhelm and confusion through to clarity and confidence when it comes to explaining what you do and why it really matters to people.

In this eight-week course, we walk through my sequential methodology together, a process that I have successfully implemented myself to land clients, scale my business, build a solid personal brand, and mentor many coaches to do the same.

A winning combination of live, Zoom experiential webinars, actionable tools, group accountability, downloadable worksheets, and example scripts for you to use. I am with you every step of the way on the path to success - and so is your cohort!

Benefits & Key Takeaways:

  • Come together in a safe non-judgemental virtual cohort for 8 weeks.
  • Identify what coaching actually resolves for people; no more tripping over the words.
  • Source from your story to explain why coaching matters.
  • Craft your 'Manifesto' to share with others—a powerful declaration of niche, the who & the why of this work.
  • Identify & coach your Champions, those people who want you to succeed.
  • Reclaim time, energy and headspace as things fall into place.
  • Lead sample sessions with total confidence using my approach.
  • Figure out how best to get discovered naturally & organically.
  • Super useful templates & email scripts for allies and prospective clients.
  • Supporting lessons featuring step-by-step written instructions, an HD video and downloadable PDF worksheets.
  • A private community of coaches heading towards the same goals. Support is everything.

Modules & Lessons We'll Be Covering

Everything I'll be leading you through in the cohort course.

🔸 Setting You Up For Success.

In this introduction, I’m going to help you get the very best from this course. How to prepare physically and mentally, how to allocate time and energy and ensure you are on the path to success!
Introduction
Getting The Most From This Course
Course overview, here's where we are going.
Preview

🔸 Module 1: Identify Your Dream Clients & Write Your Manifesto.

In Module 1, we’ll be discovering how your coaching actually helps your target audience achieve something valuable (rather than it being nice to have) and create your Manifesto detailing your intentions, your mission, who you feel called to serve and why it matters. This is the True North for your business and niche.
1. What does your coaching really resolve?
Lesson 1 Worksheet.pdf
2. What are the Values of your dream clients?
Preview
Lesson 2 Worksheet.pdf
3. What Personal Qualities do your clients possess?
Lesson 3 Worksheet.pdf
4. Identify the dream you hold for your clients.
Lesson 4 Worksheet.pdf
5. Why does your client's success matter to you?
Lesson 5 Worksheet.pdf
Lesson 6. Let's write your Manifesto.
The Manifesto Walkthrough.
The Manifesto.pdf
The Manifesto - Word.docx
Intermission: Hey! Quick favour?

🔸 Module 2: Empower Your Champions To Help You Succeed.

In Module 2, we identify and set up your Champions - those people who want you to succeed. I'll teach you how to empower them to help you leverage your business with my specific sequence and solid sample session formula.
7. Who are your Champions?
Lesson 7 Worksheet.pdf
8. Give them an experience, don't try to convince.
9. Approaching your Champions with an offer.
10. How to ask and get them onboard.
11. How to prepare them with a solid email template.
Set-up Email for Champions.pdf
12. Give your Champions an incredible session.
The Powerful Sample Session.pdf
13. Request specific help to leverage your business.
Request Email for Champions.pdf

🔸 Module: 3 : Extend Your Impact With Complimentary Connectors.

In Module 3, I teach you how to hunt for business allies and build mutually beneficial partnerships with them. Cast your coaching net wide and extend your impact; get discovered, land clients!
14: Who are your Complimentary Connectors?
Lesson 14 Worksheet.pdf
15: How to reach out and start the dialogue.
Lesson 15 Worksheet.pdf
16. The multiple benefits of partnering up.
17. Generate endless ideas with The Value-Add map.
18. Contribute to their social posts and amplify your brand.
19. Approaching your previous employer to explore possibilities.

🔸 Completing This Course and Next Steps.

In this completion session, we wrap things up and set you up for what's next.
There’s a right time and a wrong time for coaching.
Congratulations!

🔸 Bonus Lessons - Coming Soon!

Other smart ways to utilise your Manifesto.
The 30, 30, 30 challenge to build Social Media momentum!
Open Topic Coaching: The Manifesto
Open Topic Coaching: Leveraging your Champions

A Deep-Dive Overview of What We'll Cover...

What's the Flow & Structure?

  1. We'll meet once via Zoom once per week for 8 weeks, Tuesdays, 12 pm EST for 90-minute sessions.
  2. I'll be teaching you some key concepts and then we'll do some coaching in breakout rooms together around the topic.
  3. You'll leave with homework and accountability to action your learning.
  4. You'll get access to supporting content such as videos, scripts and email templates to support you.
  5. You'll be in your own private space in your cohort on Mighty Networks, supporting each other and growing together! 

Great Things People Are Saying:

Meg, London.

Performance Coach

"This course is not to be missed if you are serious about making an impact with your coaching practice! I cannot recommend it highly enough."

James, London.

Business Coach

"Phil Askew’s course is outrageously good! It does exactly what it says on the tin and ten times more. I’m walking away with clarity around my niche and the courage to coach!"

Cedric, London.

Leadership Coach.

"I'm blown away by what you've created - It's felt clear and actionable and I was picking up nuggets every step of the way!"

Reserve Your Seat for January!

Hold your spot with a $50 deposit.
Your total investment for the 8 Week Cohort journey (Group 2 starts mid 2024) is $1200.

Click Here to Book a 30 Minute Conversation with me & Reserve Your Seat!

About Your Trainer

Hi there, I'm Phil Askew. With 15 years under my belt as a practising coach and mentor, I've had the privilege of working with hundreds of individuals and groups during this time.

I honed my skills as a brand strategist in the creative, tech and innovation spaces, then trained to be a coach in 2008. Today, I am a PCC and serve as a mentor for the ICF as well as for ACT Leadership. I have run my own private practice since day one and love it!

My driving passion is supporting coaches to be the best they can be and have practices that enable them to thrive. This involves marrying solid business foundations with a heartfelt desire to serve. Meaning a practice that not only succeeds but truly makes a difference.

Your Questions Answered:

Will this help me build a successful practice?

If you put what I teach you in the course into practice, you'll get a working methodology that ultimately brings in clients, visibility and new business. On top of that, you'll gain clarity, momentum and confidence around WHO you coach and WHY. 

Is this course just for Life Coaches?

This system works for Life Coaches, Business Coaches, Leadership Coaches etc. Anybody who uses the modality of coaching to support people to move from being stuck to whatever they want to achieve. 

I'm not a new coach, will I benefit from the course?

In many ways! I have designed the lessons to provide value both to coaches in training about to launch as well as seasoned coaches who yearn to grow their practice with clients that are a much better fit for them.

Will you talk figures and fees?

We'll look at that definitely, I have a process called 'resonant pricing'; more importantly we'll be looking into how you build strong relationships and partnerships to ultimately land clients, regularly.

What is the Manifesto and why do I need one?

The Manifesto is a clear and easy-to-comprehend document outlining who you work with, how you help them and why it matters. You might also call it a personal coaching mission statement. In module 1, we'll dive into a range of aspects focussing on your niche that will help you clearly articulate yourself; no more tripping over your words when somebody asks you what you do!

I am a visual learner will there be diagrams or models?

Great question; yes, I have a graphic design background and am also a visual learner! Every lesson will feature some visual training and the reference material I share with you does too.

How many will be in a cohort?

A maximum of 20 students will be in the cohort. I want to ensure we have the time and space to really connect and address your specific predicaments.

So, why do this course now?

Great question. I believe (and know from 15 years of coaching experience) that on the other side of overwhelm and struggle are clarity, relief, confidence AND clients.

Clients who will pay you what you're worth because they understand the value in what you do. And right now, maybe more than ever, we need fantastic coaches doing incredible work in the world, getting the traction they deserve and making a healthy income.

Why wait? If not now, when? If not you, who?

OK, I'm Ready, Reserve my Seat.

Hold your spot with a $50 deposit.
Your total investment for the 8 Week Cohort journey (Group 2 starts mid 2024) is $1200.

Click Here to Book a 30 Minute Conversation with me & Reserve Your Seat!