• £149

Land the Clients You Love: Find Your First Paying Coaching Clients.

  • Course

Elevate your coaching practice authentically: forge lasting, mutually beneficial relationships to thrive. In this dynamic, self-paced course, you'll pinpoint your unique niche, create a powerful coaching manifesto, and form strategic alliances with business partners to propel your venture to new heights!

Finding the Clients You Truly Love to Coach Is Exhausting

Maybe you're a coach in training, or you've already qualified and launched your practice; the same is true - you yearn to put these incredible skills to good use.

You absolutely know that you can transform lives and subsequently change the world for the better. The challenge is, how on earth do you find clients you love who also get the power of coaching and hence are willing to pay your fees? And how can you give the experience of coaching rather than getting tied in knots trying to explain?

Maybe You've Tried:

Asking colleagues what they've done to get clients, but you hear so many mixed messages, you don't know where to begin - it's overwhelming!

Maybe you signed up for expensive marketing, sales or social media courses; they were okay, but you didn't get what you really need -  coaching is such a relational thing and not about the frequency or time of day you post online. You asked non-coach friends but felt awkward because you don't know how to articulate what you do, and besides, you're too close to work with them.

So how can you possibly make money and build a thriving business?

What's Needed Is a Clear & Effective Process That Puts Relationships First!

A methodology to help you land the types of clients you love working with. An approach that works because it understands that coaching is all about connection and experience rather than business growth at any cost.

And wouldn't it be amazing to have this training be an affordable video course that didn't set you back thousands, one that you could complete at your own pace and re-watch whenever you needed to, with straightforward, easy-to-absorb, actionable lessons coupled with downloadable worksheets and templates that brought you the results you're looking for?

And That's Exactly Why I Created This Course.

Land The Clients You Love: How to find paying clients to build your coaching practice is a self-paced video course that will take you from overwhelm and confusion through to clarity and confidence when it comes to explaining what you do and why it really matters.

In the course, I walk you through my sequential methodology, which I successfully use to land clients, scale my business and build a solid personal brand in the process.

With a winning combination of high-quality, actionable lessons, downloadable worksheets, and example scripts for you to use, I am with you every step of the way on the path to landing the clients you love!

Benefits & Key Takeaways:

  • Unlock True Potential: Articulate the value of coaching with clarity—no more stumbling over your words.

  • Your Story Matters: Dive into your journey to unveil why coaching is pivotal, using your story to inspire.

  • Craft Your Manifesto: Create a bold declaration of your niche, spotlighting the who and why behind your mission.

  • Coach Your Champions: Foster relationships with those who champion your success and learn to coach them effectively.

  • Regain Clarity: Reclaim time, energy, and mental space as everything clicks into place.

  • Confident Sessions: Conduct sample sessions with total confidence using my proven approach.

  • Be Discovered: Master the art of attracting clients who resonate with your message effortlessly.

  • Invaluable Resources: Access templates and email scripts for engaging allies and potential clients with ease.

  • Comprehensive Learning: Each lesson features step-by-step instructions, HD videos, and downloadable PDF worksheets.

  • Future-Proofed Education: Gain immediate access to the course and all future updates for two years.

  • Affordable Excellence: Experience professional training at an unbeatable price.

  • Next Best Thing: Embrace the closest alternative to one-on-one coaching with me, designed to elevate your practice.

Let's walk through the course content.

Overview of the Modules & Lessons.

Everything that's included in the course.

🔸 Setting You Up For Success.

In this introduction, I’m going to help you get the very best from this course. How to prepare physically and mentally, how to allocate time and energy and ensure you are on the path to success!
Introduction
Getting The Most From This Course
Course overview, here's where we are going.
Preview

🔸 Module 1: Identify Your Dream Clients & Write Your Manifesto.

In Module 1, we’ll be discovering how your coaching actually helps your target audience achieve something valuable (rather than it being nice to have) and create your Manifesto detailing your intentions, your mission, who you feel called to serve and why it matters. This is the True North for your business and niche.
1. What does your coaching really resolve?
Lesson 1 Worksheet.pdf
2. What are the Values of your dream clients?
Preview
Lesson 2 Worksheet.pdf
3. What Personal Qualities do your clients possess?
Lesson 3 Worksheet.pdf
4. Identify the dream you hold for your clients.
Lesson 4 Worksheet.pdf
5. Why does your client's success matter to you?
Lesson 5 Worksheet.pdf
Lesson 6. Let's write your Manifesto.
The Manifesto Walkthrough.
The Manifesto.pdf
The Manifesto - Word.docx
Intermission: Hey! Quick favour?

🔸 Module 2: Empower Your Champions To Help You Succeed.

In Module 2, we identify and set up your Champions - those people who want you to succeed. I'll teach you how to empower them to help you leverage your business with my specific sequence and solid sample session formula.
7. Who are your Champions?
Lesson 7 Worksheet.pdf
8. Give them an experience, don't try to convince.
9. Approaching your Champions with an offer.
10. How to ask and get them onboard.
11. How to prepare them with a solid email template.
Set-up Email for Champions.pdf
12. Give your Champions an incredible session.
The Powerful Sample Session.pdf
13. Request specific help to leverage your business.
Request Email for Champions.pdf

🔸 Module: 3 : Extend Your Impact With Complimentary Connectors.

In Module 3, I teach you how to hunt for business allies and build mutually beneficial partnerships with them. Cast your coaching net wide and extend your impact; get discovered, land clients!
14: Who are your Complimentary Connectors?
Lesson 14 Worksheet.pdf
15: How to reach out and start the dialogue.
Lesson 15 Worksheet.pdf
16. The multiple benefits of partnering up.
Preview
17. Generate endless ideas with The Value-Add map.
The Value Add Map.pdf
18. Contribute to their social posts and amplify your brand.
19. Approaching your previous employer to explore possibilities.

🔸 Completing This Course and Next Steps.

In this completion session, we wrap things up and set you up for what's next.
20. There’s a right time and a wrong time for coaching.
Congratulations!

🔸 Bonus Lessons - Coming Soon!

Other smart ways to utilise your Manifesto.
Open Topic Coaching: The Manifesto
Open Topic Coaching: Leveraging your Champions

HD Video, Written Teaching, and a PDF Worksheet with Every Lesson!

Whatever learning style you favour, I've got you covered. You might be an experiential learner in which case sit back and watch me teach you the lesson, maybe you prefer to read the content, great, that's there too.

Great things people are saying about the course:

Cedric Boue

I loved the structure of the course. Each bite-size lesson is followed by action steps and allowed me to put what I’d learned into practice straight away. Zero filler content!

Content is pure gold and each lesson is loaded with value. It’s really hands on and you’ve got to do the work. But it’s worth the effort. It is It’s like having mentoring sessions with Phil for a fraction of the price!

Meg Blakey Lyons

The biggest aha I've had so far was about considering the values and personality traits of the people I love working with. That has really helped me connect to the type of person that helps me be at my best when I'm coaching, and to lean into the essence of what makes a coaching relationship sparkle.

It's really good - I'm enjoying it!

Irene Yong

I revisited this section of the course numerous times (at least 4 x) as I look at my existing clientele and really distill down to the crux of their pain points and where I truly enjoy the coaching journey. Thank you Phil, Brilliant!

Marco Betti

I'm loving the tempo of the videos so far. And that visual of crossing the threshold really helped
clarify the role of a coach, cannot wait to put this into practice!

Yaniv Shein

Such a powerful tool in it's own right -great structure for a sample session! Very clear and effective. Useful format to have for any one-time session.

Kerry Sutcliffe

My word this was a big one for me!!!! I hadn't realised how much rich life experience I have until this exercise....and haven't really ever reflected before on how all the different experiences have shaped my beliefs. Woah.....mind blown.

About Your Trainer

Hi, I’m Phil Askew.

I’ve been coaching since 2008, supporting solopreneurs, creatives, and coaches to build thriving, purpose-led businesses that feel aligned and sustainable.

I’m a certified CPCC coach with years of experience helping people find clarity, connect with their audience, and grow without burning out. These days, my passion lies in helping purpose-driven creators get visible—not by shouting louder, but by showing up more honestly and courageously as themselves.

Whether through coaching, photography, or content, my work is all about helping people step into their brilliance, tell their story clearly, and attract the clients who are already looking for them.

Your Questions Answered:

Will this help me build a successful practice?

If you put what I teach you in the course into practice, you'll get a working methodology that ultimately brings in clients, visibility and new business. On top of that, you'll gain clarity, momentum and confidence around WHO you coach and WHY. 

Is this course just for Life Coaches?

This system works for Life Coaches, Business Coaches, Leadership Coaches etc. Anybody who uses the modality of coaching to support people to move from being stuck to whatever they want to achieve. 

I'm not a new coach, will I benefit from the course?

In many ways! I have designed the lessons to provide value both to coaches in training about to launch as well as seasoned coaches who yearn to grow their practice with clients that are a much better fit for them.

Will you talk figures and fees?

That's not what this course is about; there are many courses that can walk you through the fundamentals of finances, budgeting and setting fees. We'll go into how you build strong relationships and partnerships to ultimately land clients.

What is the Manifesto and why do I need one?

The Manifesto is a clear and easy-to-comprehend document outlining who you work with, how you help them and why it matters. You might also call it a personal coaching mission statement. In module 1, we'll dive into a range of aspects focussing on your niche that will help you clearly articulate yourself; no more tripping over your words when somebody asks you what you do!

Is there a money back guarantee?

Yes. I want you to get real value from this course, and if after 30 days you decide that the content really wasn't worth the money, I will offer you a full refund.

Will future updates be included?

Yes! When you purchase Land The Clients You Love, you will have full access for the lifetime of the course AND all future updates! 

I am a visual learner will there be diagrams or models?

Great question; yes, I have a graphic design background and am also a visual learner! Every video lesson features me teaching whilst showing you visually what I am describing.

Do I download the course or how does it work?

When you purchase Land The Clients You Love you'll get immediate access to the material. You can then stream the lessons to your desktop, iPad or phone! Learn at home or on the go.

How long will I have access to course materials, and what happens if the course is discontinued or moved?

When you enroll in "Land the Clients You Love," you're not just signing up for a course—you're stepping into a journey of growth and empowerment. We're committed to supporting you every step of the way. Here’s what you need to know about accessing the course material:

  • Access Duration: Upon purchase, you'll gain full access to the course content for a period of two years. This period is designed to ensure you have ample time to engage with and benefit from the material, at your own pace.

  • Lifetime Updates: While "lifetime" access traditionally means for the life of the course, we want to be transparent about what this means for you. We commit to maintaining and updating the course content for at least the next two years. This includes any enhancements and updates to ensure the material remains relevant and valuable.

  • Our Promise and Your Flexibility: We understand that life happens. Should you need extended access beyond the initial period, or have any concerns, please reach out to us. Our goal is to support your learning journey.

  • Future Changes: The digital landscape evolves, and so do we. If there ever comes a time when we need to discontinue the course or move from our current platform, we promise to provide you with ample notice. We will also offer options to download key materials, ensuring you retain value from your investment.

We're here to provide a learning experience that grows with you. If you have any questions about course access or anything else, don't hesitate to contact us.

🌟 30-Day No Quibble Satisfaction Guarantee.

I want you to feel like you've got real value for money from Land the Clients You Love, and if you didn't find the course useful, drop me an email, and I'll happily refund your payment within 30 days of purchase. I am confident that you'll get a ton of value from this course, but I want you to know that this is an option for you.

Why Embark on This Course Today?

Over 16 years of coaching has revealed a truth: clarity, relief, confidence, and valued clients lie just beyond overwhelm. In these pivotal times, the world urgently needs the unique impact that only you can deliver.

  • Insights from Experience: Beyond the struggle, discover clarity, relief, and the clients you deserve.

  • Value Recognition: Attract clients who recognize and invest in your transformative work.

  • A Call to Action: The demand for impactful coaching is unprecedented. Now is your moment to shine.

  • The Time Is Now: Why delay? Your career and impact transformation awaits. If not now, when? If not you, who?

I Want to Build my Business & Brand as a Coach.